MANIFESTO 01

We believe that our heritage allows us to create a more ethical company

Heritage plays an important role in the development of ethical concepts in a family business. Heritage can be thought of as the values, traditions, and beliefs that have been passed down through generations of the Moncada di Paternò family.

These values can provide a framework for ethical decision-making and behavior within the business.

Ethical values ahelp us to build trust, such as honesty, integrity, and transparency with customers, employees, and other stakeholders. When a business is seen as trustworthy, it lead to increased loyalty, positive word-of-mouth, and greater long-term success.

In summary, heritage is our strongest tool for developing ethical concepts in a family business. Our heritage guides our decision-making and ethical behavior, it helps us enormously to build trust and credibility in our environment. Today we face the world with the truth our founders started this company with. We will continue to adapt to modern times but we will never let go of our values.

MANIFESTO 01

We believe that our heritage
allows us to create
a more ethical company

MANIFESTO 02

We believe in sustainability

MANIFESTO 03

We believe “the arts” is the most
honest way to express the inner beliefs

MANIFESTO 04

We believe that diversity
creates a better community

MANIFESTO 05

We believe the essence of luxury
is not the vessel itself but its contents

MANIFESTO 06

We believe we can achieve
great things when surrounded
by like-minded people

MANIFESTO 07

We believe that the best way
to educate our children is to travel with them

MANIFESTO 08

We believe in the sea
as the main source of life
for our planet

MANIFESTO 09

We believe in karma
so be good

MANIFESTO 10

We believe Mondays
should be as fun as Fridays

MANIFESTO 11

We believe in the extraordinary
power of dreams
to change the world

MANIFESTO 12

We believe in... You.

MANIFESTO 01


We believe that our heritage allows us to create a more ethical company

MANIFESTO 02

We believe in sustainability

MANIFESTO 03

We believe that “the arts” are the most honest way to express the inner beliefs

MANIFESTO 04

We believe that diversity creates a better community

MANIFESTO 05

We believe that the essence of luxury is not the vessel itself but its contents

MANIFESTO 06

We believe that we can achieve great things when surrounded by like-minded people

MANIFESTO 07

We believe that the best way to educate our children is to travel with them

MANIFESTO 08

We believe in the sea as the main source of life for our planet

MANIFESTO 09

We believe in karma so be good

MANIFESTO 10

We believe that Mondays should be as fun as Fridays

MANIFESTO 11

We believe in the extraordinary power of dreams to change the world

MANIFESTO 12

We believe in... You

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